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Memjet Appoints Marc Johnson as Global Director of Product Marketing

Industry leader brings technical expertise, market knowledge and creativity to the newly created role.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Memjet appointed Marc Johnson to the newly created role of global director of product marketing. In this role, Johnson will manage the development and implementation of marketing strategies for Memjet and its OEM partners, and will oversee product development, competitive analysis and strategic planning. 

 

Johnson will be responsible for providing market feedback that guides the development and adoption of Memjet’s DuraLink technology.

 

Prior to joining Memjet, Johnson held a range of leadership roles at HP. Before his work at HP, Johnson held marketing and product management roles with Kodak, Presstek, Scitex, and Varityper. Johnson’s work experience spans over 25 years in the printing industry. In this evolving print market, Johnson has combined his experience with curiosity and innovation to advance the way print has been produced, marketed and sold.

 

“Rather than selling and marketing printing technology, my previous roles focused on how companies can use print to advance their business goals,” said Johnson. “I accomplished this by asking questions: ‘What does the end user need? What are their biggest challenges? How can we solve their problems?’ I’m a firm believer in the power of print and how vibrant our industry can be, especially when we embrace groundbreaking technologies. At Memjet, I am looking forward to creating an even richer conversation.” 

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